Print book + Campaign
Trash, paper bags, shipping containers, toys, waste, united states, choices, discussion, change, reclaimed wood, recycled paper.
A pattern emerged and exposed the case to be a wasteful society. The clues were found in reclaimed wood, recyclable trash bags, and photo illustrations of massive amounts of waste. Focus groups brought trash bags full of 24 hours worth of waste. We analyzed the waste and discussed what could and could not be recycled. Research flash cards, a deck of persona cards, and a poster helped inform a beautiful book created from reclaimed wood, recycled paper, and a coptic binding.
A focus group was held and inspired the creation of invitations and discussion booklets. Recyclable trash bags were “packaged” in order to invite the participants to the discussion. Participants were to fill their bags with 24 hours worth of trash for the group to dissect and discuss.
Research cards were created to teach all the angles that are involved in changing a wasteful society. Putting different cards together can inspire discussion topics for a variety of groups.